Wednesday, November 26, 2014 Kislev 4, 5775

A conversation with author David Sax on the past, present and future of the Jewish deli.

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I spent a Saturday night a few weeks ago with my fiancé and friends at a new restaurant off the beaten path in South Williamsburg. Pronounced “sh’eeksa,” According to the restaurant's chef/owner, Jason Marcus, Xixa is an alternate spelling for the word Shiksa ("non-Jewish woman" in Yiddish). Marcus, who is Jewish and also owns Traif ("not kosher" in Yiddish) a few doors down on the same block, named this restaurant for his co-owner and non-Jewish girlfriend, Heather Heuser.

Since Williamsburg has a large Orthodox Jewish population, Marcus’s idea for playful restaurant names and...
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In 2009, Annie Baum Stein and her husband, Mauro Daigle, opened their first market on Baltimore Avenue in West Philadelphia. Three years later, in May 2012, they expanded into Center City with a cafe in the newly renovated, gorgeous Sister Cities Park on the Benjamin Franklin Parkway. “It's been an awesome adventure!” Baum Stein exclaimed. 

As we sat in her cafe with a plate of cheese and beer during one of the café’s “Pairings on the Parkway” events that take place on Thursday afternoons, I asked a few questions about her connection to food and business.

What's...
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A Modern Twist on Tradition

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