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South Jersey Conducting Its First Population Study

September 4, 2013
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The Jewish Federation of Southern New Jersey is conducting its first population study since 1991.

The telephone and online survey is expected to last through the end of September and focus on Jewish households in Burlington, Camden and Gloucester Counties. The 1991 survey reported that there were 50,000 Jews living in those counties.

The 2009 “Jewish Population Study of Greater Philadelphia” reported roughly 214,700 Jews living in the five country area on the Pennsylvania side of the Delaware River. The results of that survey have been dissected as Jewish organization and synagogues have sought to use the data to understand trends like the high rate of intermarriage among young adults.

The New Jersey survey is being conducted by the Melior Group, a market research firm. Federation officials would not disclose the cost of the project.

“Doing this with a market research firm is a bit different than a traditional demographic study,” said Ronit Boyd, planning director for the federation. She explained that they chose a less costly option. “I believe it is a new trend.”

Initial findings are expected to be presented at Federation’s annual meeting on Oct. 13, said Boyd. She said, over the winter, there will also be town hall presentations in various communal locations.

For more information, or to answer questions online, go to: myjewishpop.com.

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